Encouraging people to explore the outdoors more often and more consciously is the mission of Bever, the leading outdoor retailer in the Netherlands. With over 40 shops, there was a need to enhance visual and communicative consistency to strengthen the brand message and awareness.

 

Contributed to developing the brand foundation, upon which retail and brand identity assets in the shops were built upon.
 

#brandpositioning

#visualidentity

#retaildesign

#contentmarketing

#packagingdesign

#advertising